No Going Back - Has CSR in Events Reached a Turning Point?
The tide is finally starting to turn for CSR as far as business events are concerned. While incorporating CSR into company conferences, team-building and incentive trips might previously have been considered a nice thing to do if there is enough time in the programme, it is becoming an important and valuable tool for attracting and retaining employees.
This report, produced in partnership with Guinness World Records, is backed up by exclusive research conducted in April & May 2018. It revealed that 61% of the UK events professionals surveyed have seen an increase in the importance of CSR in the events industry over the past 12 months.
The report includes:
- Survey results
- Comments from industry experts
- The views of millennials
- Different approaches to CSR
- Two Guinness World Records real life case studies