On the twentieth anniversary of Permission Marketing, the EU has decided to write the basic principles into law. 2018 is witnessing the biggest change in data protection and privacy but what will happen after D-day has come?

As of 25th May you'll require compliant policies, robust processes and continuous evaluation of your data. Data Protection, Privacy and Trust will firmly be integrated into your business whether you like it or not.

Join us at the second instalment of C&IT’s GDPR Roadmap for a tangible and practical guide on how to navigate this new GDPR setting and we'll provide an actionable and tangible help for organisations to continue their drive to achieve ongoing GDPR compliance and gain a strategic advantage over competitors.

This half-day meeting has been designed to help you myth-bust key misconceptions around GDPR and help you define what concepts such as "legitimate interest" or "consent" really mean for event professionals.

NEW! The agenda includes a "GDPR Legal Clinic" hosted by Dean Armstrong, Barrister and acclaimed author of the book "Cyber Security: Law and Practice". Don't miss the chance to ask burning questions in a private 1-2-1 meeting with a legal expert!


Why should you attend?

  • Make sure you're completely compliant and understand the rules and regulations that comes with GDPR  
  • Hear from leading data compliance officers and GDPR consultants  and gain a unique insight into the implications post GDPR.
  • Take advantage of our rountables and ask our experts questions about your GDPR worries.
  • Network with other delegates and discuss the challenges GDPR has or has not created.

Agenda

08:00 Registration and morning refreshments

08:30 - 09:00: The GDPR Clinic

This is a unique opportunity to ask a legal expert or consultant your own questions and clarify any doubt you may have in a 1-2-1 private session. [Limited places available]

Dean Armstrong, Barrister (Queen's Counsel) and Author of “Cyber Security: Law and Practice”

09:00: Chair's opening remarks

Calum Di Lieto , Editor, C&IT

09:10 One Month In - The Implications of GDPR and Exposure to Inadequate Advice

  • Incurring the wrath of privacy activists, consumer groups, claims management companies or the ICO
  • "GDPR Experts" - are you sure you've received advice from the right people?
  • Dispelling GDPR myths and analysing the legal implications of GDPR for event professionals

Dean Armstrong, Barrister (Queen's Counsel) and Author of “Cyber Security: Law and Practice”

09:40 Panel Discussion: Myth-busting What Legitimate Interest and Consent Mean Under GDPR

  • Truly understanding the lawful basis on which you have processed information
  • Where does legitimate interest stop and consent starts?
  • How to document your process and maintaining evidence on a long-term basis
  • The human factor: changing the mindset of your teams
  • Working with Non-EU countries - How to make them GDPR compliant ready

Mathew James, Group Marketing Communications Manager, Telford International Centre

Michelle Mantle, Senior Event Manager, High 5 Events Ltd

Anne Ridyard, Director Associations, Moulden Marketing

Lisa James, Founder, The Wentworth Collective

Calum Di Lieto , Editor, C&IT

10:15 Networking Break

10:15 - 10:35: The GDPR Clinic

This is a unique opportunity to ask a legal expert or consultant your own questions and clarify any doubt you may have in a 1-2-1 private session. [Limited places available]

Dean Armstrong, Barrister (Queen's Counsel) and Author of “Cyber Security: Law and Practice”

10:35 Tailored Round Table Discussions

Join your ad hoc round table and have the opportunity to share your key concerns and benchmark what your peers are currently implementing your own strategy. This is a unique environment to work together and create best GDPR practices and go back to your office with practical and tailored tips.

 

Agency Roundtable

Some food for thought:

  • What kind of contract your client should have in place?

  • Are we, agencies, supposed to be the ones to show clients how it’s properly done?

  • Marketing tools for clients and prospects

  • Ensure all my vendors are GDPR ready

  • Dominic Bemrose, Business Development Director, TTA

Corporate Roundtable

Some food for thought:

  • How you examine and store your data across different departments

  • When and how to use your registration platform

  • Looking at your subscription model and how that affects the event side of your business

  • Speaker TBC

Venues Roundtable

Some food for thought:

  • Managing data collection on site

  • Workflows and techniques to securely bring together data collected in different ways

  • How to manage old subscriber lists without losing them

  • How to clear out old data on a practical level

  • Bianca Searle, Senior Sales Manager, Odeon

Association Roundtable

Some food for thought:

  • Looking at your membership and learning how to use marketing communications to fulfill contract obligations

  • Contracts: How to word our Privacy and Data policies

  • Data management tools to safely access, store and share data

  • Jenni Jacques, Marketing and Content Director, Association of Event Organisers Ltd

                          Ticket Price
Ticket price £155
Date: Friday 29th  June 2018
Time:   08:30 – 10:45am

Event sponsors:

 

Confirmed speakers

 

Calum Di Lieto , Editor, C&IT

Calum started his journalism career at a regional lifestyle publication for young people where he worked closely with the MD and the magazine’s mentor Terry Mansfield CBE - former President & CEO of the National Magazine Company. His experience there helped to bolster his career at Executive Grapevine, where he began as an intern over five years ago. In 2013, soon after turning 23, he was appointed Editor of HR Grapevine, making him the youngest Editor of a national magazine. Since then he has overseen the launch of two new titles and driven a dramatic redesign that significantly boosted readership

Dean Armstrong, Barrister (Queen's Counsel) and Author of “Cyber Security: Law and Practice”

Dean Armstrong QC is one of the UK's leading authorities on cyber law and is Chairman of ELIAS Partnership – a specialist consultancy providing independent elite legal and business advisory services on the General Data Protection Regulation (GDPR) and the Senior Managers and Certification Regime (SMCR). Dean’s expertise includes advising organisations on how to achieve a legally defensible position on the GDPR and how international firms should manage data across jurisdictions. Co-author of the first comprehensive textbook on cyber law - Cyber Security: Law and Practice - he has advised international banks, large financial institutions, blue-chip companies as well as the not for profit sector. Dean’s background in litigation positions him as one of the most prominent advisors in cyber litigation.

Lisa James, Founder, The Wentworth Collective

 

Dominic Bemrose, Business Development Director, TTA

 

Bianca Searle, Senior Sales Manager, Odeon

 

Michelle Mantle, Senior Event Manager, High 5 Events Ltd

 

Anne Ridyard, Director Associations, Moulden Marketing

Jenni Jacques, Marketing and Content Director, Association of Event Organisers Ltd

Mathew James, Group Marketing Communications Manager, Telford International Centre