Visit England to launch strategic tourism framework

Boosting England's share of the international business tourism market is a key component of a ten-year strategic tourism framework being launched by Visit England today.

Visit England
Visit England

It is the first time in a decade that Visit England has created a new framework, and it will include the creation of a business tourism steering group with the aim of increasing England's share of the international market.

Visit England created the framework, which is being revealed today at the Best of Britain and Ireland Show in London, in collaboration with the public and private sectors.

It is designed to help the industry grow by £50bn in visitor spending and create an additional 225,000 jobs.

Visit England chairwoman Lady Cobham said: "The framework urges all areas of the industry, as well as Westminster and Whitehall, to help England realise the potential £50bn."

 

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