Fresh Group expands following client wins

McDonald's, Morrisons and The Co-operative are among the client wins that have driven Fresh Group to expand its workforce to 54.

Rebecca Dewhurst has joined Fresh Group as senior account manager
Rebecca Dewhurst has joined Fresh Group as senior account manager

The new accounts, coupled with reappointments by existing clients, have also led the agency to increase its 2010 turnover target from £7.25m to £8.25m.

Rebecca Dewhurst has been appointed senior account manager and will focus on key clients Marks & Spencer and Santander. The 27 year old, who formerly worked at Liverpool-based Clarity Creation, has more than five years of experience in marketing and events.

Tony Lynch has moved from WRG Creative Communications to become interactive account director and will take charge of production management for the agency's multimedia division, Fresh Interactive.

Another new recruit is Luisa Harter, who has joined as account manager and will oversee events for Avon Cosmetics in the UK, Ireland, Western Europe, the Middle East and Africa. She is joined by senior account executive Lisa Wilson, who will work across the events, design and video departments.

A further six new staff members are due to join the Cheshire agency in February.

Fresh Group managing director Nick Porter said: "Fresh has never been in a stronger position and it's our intention to expand further over the next 12 months by continuing to invest in highly talented individuals who will help drive our business forward."

 

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