Indesit appoints BSI for Milan trade show

BSI Meetings & Events has been appointed by Indesit to manage a visit to Milan by its UK sales team.

Indesit Company
Indesit Company

The agency, formerly known as Olive 360, was given the brief after winning a place on Indesit's agency supply roster for venue finding, production, logistics, production and design.

The Milan visit, taking place in May, coincides with the Eurocucina trade show, and BSI is managing a programme of business and social activities.

Indesit events manager Jayson Weston said: "Having delivered a high-quality stand at CIH Euronics in September on a very tight budget, BSI Meetings & Events clearly understand our ROI considerations, as well as the essence of our brands and product ranges."

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