Berlin appoints Hume Whitehead for UK sales and marketing

Berlin Convention Office has appointed Hume Whitehead to handle its convention and incentive sales and marketing activities in the UK.

Berlin appoints Hume Whitehead for UK sales and marketing
Berlin appoints Hume Whitehead for UK sales and marketing

Hume Whitehead will work closely with the Berlin Convention Office to win meetings, conferences and incentive business for the destination and reinforce its profile in the industry.

Berlin Convention Office director of conventions Heike Mahmoud said Hume Whitehead's key task was to source and develop new business from UK event planners by capitalising on Berlin's existing industry relationships.

The agency will also promote Berlin's range of venues, accommodation and transport infrastructure.

"With UK meeting planners voting Berlin into the top three conference destinations in the 2009 C&IT Hot List, it's clear that Berlin's winning attributes appeal to decision-makers in the UK and we look forward to working with Hume Whitehead to further strengthen Berlin's position in this important market," said Mahmoud.

 

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