Power 50 2009: Rob Allen

Rob Allen, chief executive, TRO Group

Rob Allen, chief executive, TRO Group
Rob Allen, chief executive, TRO Group

2008 ranking (10)

2009 review Making strides in the automotive sector, Allen helped his agency deliver innovative solutions for clients such as GM. Among the highlights was TRO's creation of a series of regional events to promote Vauxhall's sponsorship of Britain's Next Top Model. Swarm production director Tim Manning says: "Rob has provided unrivalled creativity while ticking all of the value boxes required today."

2010 focus TRO will bolster its digital, animation and production teams and is considering creating a presence in Eastern Europe.

 

 

 

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