Power 50 2009: Nigel Cooper

Nigel Cooper, group executive director, Motivcom

Nigel Cooper, Motivcom
Nigel Cooper, Motivcom

2008 ranking (1)
2009 review Last year's top-ranking individual certainly cemented his position in the upper echelons of the industry in 2009. Cooper steered the parent company of leading agencies P&MM, Zibrant and AYMTM so successfully that, by November, he was confident enough to predict 20% growth in 2010 and gross profits in excess of £13m.
2010 focus Cooper will be driving the agency's client base by targeting firms that were hardest hit by the recession. He explains: "We would look to work with any organisation that has been through the mixer. That business will grow and you want to be associated with that."

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