Red Letter Days targets team-building events expansion

Red Letter Days plans to further strengthen its corporate offer with the launch of a group-events service next year.

Red Letter Days directors Peter Jones and Theo Paphitis of Dragons' Den
Red Letter Days directors Peter Jones and Theo Paphitis of Dragons' Den

The gift experience company, owned by Theo Paphitis and Peter Jones of the BBC TV show Dragons' Den, claims its corporate business is growing.

Red Letter Days corporate sales director Heather Rogers said: "In March next year, we are launching an online menu of off-the-shelf events, making it easier for corporate customers to use us to book basic team-building days."

She said the company had already seen a rise in incentive bookings from corporate clients, with reward points and voucher schemes also proving popular.

"Employers across all sectors are still incentivising and rewarding their staff but in the current situation they are looking for low-cost solutions," she said. "We don't add the charges that an agency would and include everything in the package price."

Red Letter Days formed a partnership with Motivaction in 2008 with the aim of becoming a one-stop shop by offering additional agency services to clients, which Rogers said was an ongoing success.

The latest financial results posted by Red Letter Days at Companies House showed a pre-tax loss of £1.4m in the 15 months up to the end of 2008, compared with £2.6m in the 12 months up to 30 September 2007.

 

 

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