Visit London to launch Only in London C&I campaign

The capital's unique C&I offering will be highlighted by Visit London

Visit London to launch 'Only in London' C&I campaign
Visit London to launch 'Only in London' C&I campaign

Visit London is to launch a campaign designed to attract C&I events to the capital at Imex.

The Only in London campaign aims to raise awareness about the destination's unique C&I offering, and includes a list outlining the activities that business visitors can ‘only do in London'.

Visit London sales manager Barbara Jamison said: "This is a great way of reminding the world and ourselves of the sheer range and depth of attractions, events and history that make London unique."  

The campaign was created in response to Visit London's research that found C&I planners want a unique destination that offers value for money and measurable ROI.

Visit London and 23 other suppliers will adopt the ‘Only in London' theme at Imex, where they will exhibit together on one stand.

The organisation will also profile its accommodation and fair-practice and pricing charters, and announce a major conference win for the capital at Imex.

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