Johnson & Johnson Vision Care, ICAP, World Events and BI were among the companies that sent delegates on one of the first UK fam trips to Atlantis, The Palm.
Atlantis, The Palm and Emirates Airline ran the Dubai Discovery Trip for UK buyers. To see photos of the trip click here.
The group flew business class on Emirates Airline to Dubai on 2 April and stayed at Atlantis, The Palm.
Site inspections of Atlantis, The Palm and One & Only Royal Mirage were on the itinerary on day one.
The second day comprised visits to Dolphin Bay and Aquaventure and then a journey into the Dubai Desert.
Off-road driving and a sunset stop with a falconer were followed by a camel ride to the desert camp, where the group was entertained by a belly dancer and feasted on local cuisine.
Ground activities were co-ordinated by DMC Arabian Adventures.
After lunch at the Dubai Yacht Club, the group returned to the UK flying business class on Emirates Airline.
The full group of delegates comprised:
- Johnson & Johnson Vision Care
- World Events
- Fitch Live
- Carlson Marketing
- BI Worldwide
- Pickled Egg