Reed unveils new branding for shows

Reed Travel Exhibitions unveiled new branding for its expanding meetings and incentives events group at EIBTM today

Reed Travel Exhibitions unveiled new branding for its expanding meetings and incentives events group at EIBTM in Barcelona today.
 
The move follows the announcement in October of a new US show AIBTM, which will be held in Baltimore in June 2010. Each show will use the same diamond shape as the red EIBTM logo but with different colours - yellow for GIBTM, blue for CIBTM, and green for AIBTM.
 
"In launching our Americas event AIBTM, it seemed the right moment to revisit our ITM brand identity, and align the branding of all our events," said Reed Travel Exhibitions group exhibition director Paul Kennedy.
 
"The new `ITM´ brand identity is fresh and clean, reflecting our global reach and expansion, professionalism, and reputation within the meetings sector around the world," he added.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Furlough: The new F-word

Furlough: The new F-word

Recently furloughed creative director Dave Leong explains the thinking that’s helping him navigate tricky times.

‘Virtual event providers have been opportunistic’

‘Virtual event providers have been opportunistic’

Think carefully about going virtual if your event can be postponed to later in the year, says Shaumik Saha from Stride Plus Events.

Events company helps build temporary hospital in Berlin

Events company helps build temporary hospital in Berlin

PRG's teams in Germany and the US are supporting health workers on the frontline in the fight against COVID-19.

LIVE UPDATES: Which international events are being cancelled

LIVE UPDATES: Which international events are being cancelled

All the latest postponements and cancellations as the world deals with the spread of coronavirus.

How venues can rise to the challenge of coronavirus

How venues can rise to the challenge of coronavirus

Be flexible with your payment terms or cancellation policies, says Katie Roberts at National Museums Liverpool.

Dear C&IT: Mental health first-aiders could help events staff in need

Dear C&IT: Mental health first-aiders could help events staff in need

Two readers call for a greater focus on mental wellbeing in the events industry.

Zoom responds to privacy and security concerns

Zoom responds to privacy and security concerns

The video conferencing app is under scrutiny as its popularity surges during the coronavirus pandemic.

How to make your events business more resilient

How to make your events business more resilient

Sun Tzu and Charles Darwin gave some advice that still rings true today, says Aonia’s CEO Daniel Chua.

'Small, medium or large - all agencies will be feeling the same shocks'

'Small, medium or large - all agencies will be feeling the same shocks'

Cheerful Twentyfirst boss talks about the challenges of going through an acquisition in the middle of the coronavirus crisis.

How can the events industry recover from the impact of coronavirus?

How can the events industry recover from the impact of coronavirus?

Nearly 2,000 event professionals contributed to C&IT's Impact of Coronavirus Report and gave their thoughts on what the future holds.