Industry mourns loss of Grass Roots' Burrage

Former Grass Roots managing director Rik Burrage has died at the age of 61. Burrage announced his retirement from the post of managing director in March after 22 years with the business. He remained in place on the Grass Roots board as a non-executive director and was replaced by Andy Lister, formerly board director at Grass Roots, who joined the agency in 2001. "We, the Grass Roots family, benefit from Rik’s corporate DNA in our daily lives, an imprint which is being spread around the globe," said Grass Roots Group chairman and founder David Evans. "This we can treasure as our memory of the man." Burrage joined Grass Roots from client Kodak in 1986, and covered executive roles in sales, operations, HR and finance before becoming managing director in 2001.

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