Red Letter Days takes on agency partner

Red Letter Days has partnered with agency Motivaction in a bid to target the corporate market. Through the partnership, Red Letter Days, which traditionally targeted the consumer market, has launched a corporate-events division. The new division will offer bespoke conferences, overseas incentives, team-building activities, themed evenings and family fun days to corporate clients. Motivaction Group managing director Tim Waygood said: “We feel with Red Letter Days’ strength in the consumer sector and our experience in the corporate sector that this will be a powerful and all-encompassing partnership.” Red Letter Days corporate sales director Heather Rogers added: “While we offer a range of services to meet the motivation, rewards and recognition needs of companies across the UK, we are now very pleased to be able to design and deliver bespoke, national and international event experiences to our customers.”

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