Three wins for Edinburgh top £50m

Edinburgh has secured three major conferences, which it claims will boost revenue from the industry to an anticipated £50m by the end of 2008. The Commonwealth Hansard Editors Association will hold a conference in the city in July 2008, followed by the Federation of European Microbiological Societies’ council meeting a month later and an International Association of Dental Traumatology conference in October 2010. Edinburgh Convention Bureau (ECB) estimates revenue generated by the conferences, which will draw up to 870 delegates to the city, to be £1.09m. The recent wins bring the total value of business tourism won by the city this year to £48.1m. ECB projects that anticipated conference revenue could run to £50m by the end of 2008. ECB aimed to attract £71.7m worth of conferences in its operating year to the end of April 2008, which represents a 5% increase on the previous year. ECB chief executive Sue Stuart said the organisation was on target to achieve its goal. “Edinburgh rightly enjoys the reputation as a world-class destination for leisure and business visitors,” she said. “But there is a growing realisation that more must be done to meet the demands of 21st century visitors if we are to continue to compete successfully with destinations around the globe. We look forward to participating in the debate and work that will help shape Edinburgh’s development as a must-see European capital city.”

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