Malta DMC hires UK representation

Malta-based DMC and conference organiser Arrigo Conference & Corporate Business (CCB) is looking to boost UK MICE business by appointing representation company Moulden Marketing for a 12-month campaign. The promotion starts next month with Moulden taking a group of ten to the island on a fam trip. Further activity will revolve around hosted-buyer trips to EIBTM and Imex, as well as presence at Moulden’s own twice-yearly trade shows. Arrigo CCB sales and marketing manager Anthony Abela said the company had been without UK representation for a number of years but was looking to improve its profile. “We are looking at new markets, and the UK is an important market for us with Belgium, Netherlands and Scandinavia.” Arrigo has recently handled conferences, such as a 1,000-delegate event for Nokia and a harbour masters association event for 250. Moulden Marketing founder Gill Moulden, said: “There is a demand for a short haul, winter sun destination within Europe, and we had a big response to the first event.”

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