Pure aiming to double client list

Agency Pure Events has exceeded its predicted turnover in its first year and now plans to redouble its efforts in year two. The Fulham-based agency – whose clients include JC Decaux, Vodafone, Red Bull and Astra Zeneca – posted a turnover of £625,000, more than twice its forecast. The figures reflect an expansion plan that has seen the agency broaden its client base from three to 20 and hold 50 events in its first year. Managing director Charlotte Wilson said her goal was to double the client base while retaining existing clients. “Retention is key and I don’t want to grow at the expense of the personal touch we give existing clients,” she said.

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