Hotel interest in Central London booms

Interest in Central London as a region for new hotels has accelerated in wake of the Olympic bid win, according to Visit London. Visit London’s tracking of new openings and investor interest has highlighted interest from hotel brands across all levels over the summer period. At the top end of the market, Hilton plans to add 500 rooms to its London portfolio. Developers Edward Holdings and Bonnington have announced plans to convert Bow Street Magistrates Court and the former HQ of Gillette into luxury hotels. Meanwhile Italian fashion brand Missoni has also expressed interest for a luxury property. At the middle end, Intercontinental plans for several new Holiday Inn properties next year and City Inn has submitted plans for a 600-room hotel. Visit London chief executive James Bidwell said the interest was indicative of London’s economic growth. "These levels of hotel development demonstrate a thriving visitor and business economy, driven initially by London’s ongoing high levels of economic growth and accelerated by London’s Olympic bid success," he said.

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