Reed extends ‘IBTM’ brand with Gulf show

Reed Travel Exhibitions (RTE) will launch its first Middle East meetings industry trade show in March 2007 in association with the Abu Dhabi Tourism Authority. The Gulf Incentive, Business Travel and Meetings Exhibition will take place at the new Abu Dhabi National Exhibition Centre (ADNEC) and will be headed up by RTE group exhibitions director Paul Kennedy. Commenting on the latest addition to RTE’s portfolio, Kennedy said: “The Middle East is seeing a surge in interest from planners, so the show will be based on a high-level hosted buyer programme. GIBTM will be appointment driven and there will be penalties for no-shows.” The show is part of a long-term strategy to develop the ‘IBTM’ brand, made successful by EIBTM. Further events include the China International Business & Incentive Travel Mart (CIBTM), scheduled to take place at the China World Exhibition Hall in Beijing next month. The show will come under RTE’s control in 2007. The Abu Dhabi National Exhibitions Company has unveiled plans to extend the exhibition complex to include 57,000m2 of exhibition space, a 21,000m2 visitor concourse and 7,500m2 of multi-purpose halls.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Furlough: The new F-word

Furlough: The new F-word

Recently furloughed creative director Dave Leong explains the thinking that’s helping him navigate tricky times.

‘Virtual event providers have been opportunistic’

‘Virtual event providers have been opportunistic’

Think carefully about going virtual if your event can be postponed to later in the year, says Shaumik Saha from Stride Plus Events.

Events company helps build temporary hospital in Berlin

Events company helps build temporary hospital in Berlin

PRG's teams in Germany and the US are supporting health workers on the frontline in the fight against COVID-19.

LIVE UPDATES: Which international events are being cancelled

LIVE UPDATES: Which international events are being cancelled

All the latest postponements and cancellations as the world deals with the spread of coronavirus.

How venues can rise to the challenge of coronavirus

How venues can rise to the challenge of coronavirus

Be flexible with your payment terms or cancellation policies, says Katie Roberts at National Museums Liverpool.

Dear C&IT: Mental health first-aiders could help events staff in need

Dear C&IT: Mental health first-aiders could help events staff in need

Two readers call for a greater focus on mental wellbeing in the events industry.

Zoom responds to privacy and security concerns

Zoom responds to privacy and security concerns

The video conferencing app is under scrutiny as its popularity surges during the coronavirus pandemic.

How to make your events business more resilient

How to make your events business more resilient

Sun Tzu and Charles Darwin gave some advice that still rings true today, says Aonia’s CEO Daniel Chua.

'Small, medium or large - all agencies will be feeling the same shocks'

'Small, medium or large - all agencies will be feeling the same shocks'

Cheerful Twentyfirst boss talks about the challenges of going through an acquisition in the middle of the coronavirus crisis.

How can the events industry recover from the impact of coronavirus?

How can the events industry recover from the impact of coronavirus?

Nearly 2,000 event professionals contributed to C&IT's Impact of Coronavirus Report and gave their thoughts on what the future holds.