Manchester University responds to demand for event qualifications

Manchester Metropolitan University is expanding its event management courses following a five-fold increase in applications. Events management lecturer Andrew Mcloughlin said: “Interest in the Olympics in 2012, as well as Liverpool’s reign as European Capital of Culture in 2008, has resulted in a boom in applications.” A BA(Hons) Conference and Exhibition Management degree is planned for September 2007 and will cover venue-finding and selection, marketing policies, creative events strategies and the role of the HR department. The three-year degree will see students undertake a placement within conference agencies. Email a.mcloughlin@mmu.ac.uk

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