AIME success shows upturn in market

AIME, Asia Pacific’s largest incentive travel trade show, which ran on 19-20 February, has reported its largest show to date. UK buyers totalled 31, less than the predicted 41, although exhibitor numbers reached 598, with 297 hosted buyers and 2,464 delegates attending over the two days. "Delegates were doing business rather than just researching or networking, which shows the market is picking up, and exhibitors reported good levels of interest," said AIME exhibition manager David Crooke. "The fact AIME was bigger than ever indicates the industry is in good shape." Next year’s show will again be held at the Melbourne Exhibition and Convention Centre from 18-19 February.

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