First Off: Will the first cut be the deepest?

Hands up who's just had a conversation about the economy, or about clients cutting their budgets for the year? Black Monday and the credit crunch have dominated the media so far this year, so it comes as no surprise that the agencies in this year's C&IT survey named the economy as the top challenge.

by Yasmin Arrigo, editor, yasmin.arrigo@haymarket.com

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