Obviously the big news this month was Motivcom snaffling up Zibrant, an agency that is no stranger to expansion itself. The latest phase of this has seen the creation of this new, hands-on position for Casement, which allows events and communications director Chris Parnham to take a more strategic role.
- What's his remit?
"Essentially to drive the events business into the next decade," says Casement. "We will be looking to expand our client base and expand our team. I'll be examining what we do and working out how we can make Zibrant the leader in events."
- What's his background?
Most recently, he was sales and marketing director at team-building and motivational specialist Bluehat. Before that, he filled the same role for THA and has also served as communications director at Chameleon.