IN PERSON: Dr John Heeley, Chief executive, Experience Nottingham

Dr John Heeley is a man with a purpose. The freshly appointed CEO at new tourism body Experience Nottingham has concrete ideas on what he wants to achieve in his role, and there is no reason to question the likelihood of their fruition. Having already transformed the leisure and business tourism framework of Sheffield, Coventry and Birmingham, the erstwhile university lecturer comes with a reputation for results.

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