New chief creative officer appointed by ATX Event Systems

The Texas-based company has reshaped its senior leadership team with internal promotions and a new CCO.

ATX Event Systems (ATXES) has appointed Dave Leong as chief creative officer and promoted Marcus Corona to general manager and Phil Wienholts to director of production. 

They will form the new senior leadership team under CEO Beau Curtis, aiming to grow the agency’s audiovisual and production business which specialises in live and virtual events, concerts and experiences. 

"Throughout the recent challenging times, we have continued to invest, not just in the latest technology, but in our people, services and delivery," said CEO Beau Curtis.

Leong joins Austin-based ATXES from cievents in New York where he led the production, creative and strategy teams, and was recently furloughed as a result of the COVID-19 crisis.

In his previous role he worked with ATXES, producing large-scale live experiences for global luxury goods, travel and technology clients.

“The relationship that we had built as client and vendor when we were producing mind-bending live events was quick and watertight,” said Leong.

“The team was committed to telling my clients’ stories through cutting-edge event technology, but more to the point, they were super creative, easy to work with and got the job done."

He continues: “At ATXES we are uniquely positioned to deliver the virtual experiences that are necessitated by this trying time. What’s even more exciting is that we are also part of the select few who are able to quickly pivot your event strategy from virtual to hybrid to live as the landscape changes."

ATXES has also recently developed a new four-acre plot into a multi-use campus with its own full-service studio for virtual event production. 

For more features and breaking news sign up to C&IT Magazine's daily Newstracker.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in

Ellie Kahn recommends

Furlough: The new F-word

Read more

48 hours in... Istanbul

48 hours in... Istanbul

From a boat tour on the Bosphorus Strait to rooftop belly dancing, here are our top picks for two days in the Turkish city.

ILEA UK's new board announced

ILEA UK's new board announced

The International Live Events Association says it aims to be an inclusive and inspiring global community during a 'challenging time'.

LIVE UPDATES: Morocco to start reopening borders

LIVE UPDATES: Morocco to start reopening borders

Find out which countries are on partial or national lockdown, what travel restrictions are in place and what size gatherings are allowed.

Smyle appoints new managing director

Smyle appoints new managing director

Creative agency reshuffles its senior leadership team to support its new virtual and hybrid events business.

Hospitality industry welcomes VAT reduction in chancellor's summer statement

Hospitality industry welcomes VAT reduction in chancellor's summer statement

MICE sector continues to wait for further clarification on financial support and a date for restarting live events.

How have event apprenticeships been affected by coronavirus?

How have event apprenticeships been affected by coronavirus?

A group of apprentices share their experiences of learning about the industry during lockdown.

RSVP podcast Ep6: Jessica Rabbit, fraudsters and sleeping in army trucks

RSVP podcast Ep6: Jessica Rabbit, fraudsters and sleeping in army trucks

This week's special guest is Julia Charles, managing director of Julia Charles Event Management.

'Working on the inaugural Invictus Games was amazing'

'Working on the inaugural Invictus Games was amazing'

A-List 2020: Rachel Douglass is a senior event manager at Yellow Fish.

Venues #LightItInRed to show support for events industry

Venues #LightItInRed to show support for events industry

Campaign to draw attention to struggling events businesses and employees lights iconic buildings red.

Dear C&IT: Graphs and data are useful but they can’t measure feelings

Dear C&IT: Graphs and data are useful but they can’t measure feelings

Metrics are great but don't forget to create a memorable experience, says Phil Staines from FIRST.