PCMA reshuffles leadership to support coronavirus response

Association makes leadership team changes to better support event professionals with Covid-19 crisis management.

PCMA's Bruce MacMillan
PCMA's Bruce MacMillan

The Professional Convention Management Association’s (PCMA) has made several changes to its leadership structure, to support business event professionals amid the coronavirus outbreak. 

Sherrif Karamat, PCMA president and CEO, said: “In February 2020, we announced our commitment to provide essential crisis management and risk assessment resources to support our global audience as the COVID-19 outbreak evolves.

"Those efforts are ongoing and later this week we will provide an update on our crisis management and recovery efforts.”

Bruce MacMillan, chief marketing officer, will now oversee the APAC and EMEA teams, allowing for greater integration of marketing and communication channels. 

Marcia Mawe joins PCMA as vice president, marketing and communications reporting to MacMillan. Jacqueline (Jackie) Thomas will join Mawe’s team to lead PCMA’s strategic communications initiatives.

Meredith Rollins, chief community officer, will take on responsibility for business development and client services, and Stacey Shafer has been promoted to vice president, community engagement and will lead PCMA’s membership engagement efforts as part of Rollins’ team.

Mona Cotton, chief business officer, will now focus on innovation and the development of PCMA’s educational products. Cotton’s leadership team will include Carrie Johnson, senior director, education and Zibby Aman, the new director of education.

All of these organisational changes will be effective immediately.

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