PCMA hires new VP of business development

Latest recruit will oversee the association's business efforts for global clients and markets.

PCMA has named Marco Bloemendaal as global vice president of business development.

Bloemendaal will lead PCMA’s business development and account management teams for global clients and markets, reporting to chief business officer Mona Cotton.

"Marco’s experience and knowledge within the DMO, hotel and business event communities will bring tremendous value to PCMA’s brand and help elevate the connections and business value we bring our global clients and communities," Cotton said. 

"He strengthens our leadership team as we continue our mission of demonstrating how business events contribute to global economic and social transformation."   

Bloemendaal joins PCMA from Visit Milwaukee, where he was senior vice president of sales. His previous experience includes senior sales responsibilities at Visit Seattle, Experience Columbus and the Orlando/Orange County Convention and Visitors Bureau. 

He said: "I've spent the past 16 years representing destinations at the CVB/DMO level so I know the importance of not just the economics of business events, but also the social economics for destinations."

Bloemendaal begins the new role in December.

For more features and breaking news, sign up to C&IT Magazine's daily News Tracker.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
‘I’m sick of being asked why I’m charging’, says DMC manager

‘I’m sick of being asked why I’m charging’, says DMC manager

Event agencies and DMCs debate issues around cost and creativity during a panel discussion at C&IT’s Incentives Retreat.

New global MD for Ashfield Meetings & Events

New global MD for Ashfield Meetings & Events

Agency makes three appointments to its global leadership team, include HR and finance directors.

Planners want more crisis and security training

Planners want more crisis and security training

Event organisers concerned about their lack of preparation for serious incidents after November's terrorist attack at Fishmongers’ Hall.

The 2019 A-List FAM to Cork and Kerry

The 2019 A-List FAM to Cork and Kerry

Meet in Ireland treated the 2019 A-Listers to yoga, pony trekking and uileann pipes workshops.

‘A damaging lack of trust’: Can agencies and DMCs improve their relationship?

‘A damaging lack of trust’: Can agencies and DMCs improve their relationship?

Incentive planners and DMCs discuss the need for more transparency in their working relationship.

C&IT launches incentives survey

C&IT launches incentives survey

Want to be recognised as one of the UK’s top incentive agencies? Complete this quick survey by 31st January.

You shouldn't have to eat junk food at events and go home 'feeling lousy'

You shouldn't have to eat junk food at events and go home 'feeling lousy'

Big changes to how long events affect our health and wellbeing are urgently needed, says a VP of BCD Meetings & Events.

Diary of a delegate: Undiscovered Azerbaijan

Diary of a delegate: Undiscovered Azerbaijan

Exploring the emerging destination’s modern and medieval experiences in Baku, Gabala and Sheki.

Brands at Work appoints new creative director

Brands at Work appoints new creative director

Senior hire brings experience from a range of sectors that will help the agency meet the evolving needs of clients.

In pictures: Four Seasons Hotel Bangkok opening March 2020

In pictures: Four Seasons Hotel Bangkok opening March 2020

The hotel at Chao Phraya River offers indoor and outdoor event spaces in the Thai capital.

LATEST JOBS