CASE STUDY: HP takes new sales team to Berlin

Following its merger with Compaq, computer giant Hewlett-Packard needed a venue in a centrally located destination to introduce and integrate the two outfits' sales teams. The ICC Berlin was a popular choice for both company and delegates, as Stephanie Roberts reports

Become a registered user

To continue reading this article you need to be registered with C&IT. Registration is free and only takes a minute. Register here or sign in below if you already have an account.

Please enter your details

Forgotten Password?

For online access to you need to register. Registration is free and will allow you to access three articles a month.

Register here

For unlimited access to you will need to subscribe here or take out a 10 day free trial.

Having trouble signing in?

Contact Customer Support at
or check our frequently asked questions about signing in to the site.