C&IT set to become leading global MICE brand

C&IT to go global after growth in local market and expanding its reach in the USA and Asia.

C&IT Magazine is set to become a global MICE brand by merging with sister publication CEI in Asia and expanding its reach in the APAC region. 

Following the success of the inaugural US forum in November 2018, the magazine will also be distributed in the US market.

The merging of CEI and C&IT will mean that the combined reach, expertise and insight of the two brands will allow event planners all over the world to keep up-to-date with trends in both their local and international markets.

CEI will adopt the C&IT name and will be run by the team based in Haymarket’s global HQ led by business director Kelly McAlpin, commercial director Rob Aldhouse and editor Calum Di Lieto.

"This is an exhilarating time for the brand," says McAlpin.

"We have continued to evolve and listen to our clients and audience needs and believe that our global expansion plan will enable us to engage and connect MICE audiences and suppliers around the world, through print, online and live events. The future for C&IT is very exciting!"

 

For more features and breaking news sign up to C&IT Magazine's daily Newstracker.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in

BVEP elects new chairperson

BVEP elects new chairperson

The Business Visits & Events Partnership has also set up a new executive committee to advocate for the industry.

'The industry needs strong leadership on sustainable change'

'The industry needs strong leadership on sustainable change'

Getting back to business as usual is no longer an option, says Selina Donald, founder of The Bulb.

LIVE UPDATES: India extends national lockdown to 31 May

LIVE UPDATES: India extends national lockdown to 31 May

Find out which countries are on partial or national lockdown, what travel restrictions are in place and what size gatherings are allowed.

Why online conferences are great for introverts

Why online conferences are great for introverts

The switch to digital events has been a bonus for less outgoing types, says founder of SaaStock.

One week to enter the C&IT Awards Americas

One week to enter the C&IT Awards Americas

As C&IT expands its reach globally, we've launched the C&IT Awards Americas to recognise the best in US events.

Drive-in cinemas could have a starring role in the return to live experiences

Drive-in cinemas could have a starring role in the return to live experiences

A socially distanced return to live events could see people being entertained from the comfort of their cars.

‘I’ve been mourning my old life’

‘I’ve been mourning my old life’

Event planner and founder of The Professional Retreat reflects on how being furloughed and in lockdown has changed her world view.

Two major industry associations rejoin BVEP

Two major industry associations rejoin BVEP

MPI and MIA join forces with Business Visits & Events Partnership, creating a stronger unified voice for the events industry.

Cheerful Twentyfirst hire senior team of folded agency Unicorn Events

Cheerful Twentyfirst hire senior team of folded agency Unicorn Events

Brand experience company brings in three of the team from Unicorn, which closed for business amid the coronavirus crisis.

Case study: The virtual event for 8,700 delegates

Case study: The virtual event for 8,700 delegates

Drift's Virtual Summit for its sales and marketing community was organised in six weeks by agency emc3.