DRPG secures sweet deal with client win

An internal awards ceremony for a confectionary brand saw 400 employees recognised for their achievements.

DRPG has won a new client and was responsible for the internal annual awards for the brand Krispy Kreme.

Around 400 people attended the event, which took place at the Grand Station, in Wolverhampton, where Krispy Kreme employees were recognised for their achievements. 

The evening event saw colleagues networking at a drinks reception, with those attending enjoying a range of food served from pop up stalls.

There was entertainment from a band and the opportunity to strike a pose in the photo booth. Neil Williamson, Krispy Kreme UK operations director, opened the ceremony with a speech before handing over to host, comedian Joel Dommett.

Nicola Prangley, human resources services manager, said: "This was the first time Krispy Kreme have used a full events service and we took it as an opportunity to refresh our awards format.

"We couldn’t have been happier with the end result and have received such positive feedback from across the business. As an employer with a young workforce demographic, it was great to hear DRPG’s ideas on how to get away from the traditional corporate event and deliver something much more in line with our brand."

Stephanie Allen, DRPG project manager, added: "We were able to give a twist to the typical awards ceremony, keeping to the brief and staying quite informal.

"We delivered an event which really resonated with the party atmosphere. It was a good first project to work with Krispy Kreme, and we look forward to working together again in the future."

For more features and breaking news sign up to C&IT Magazine's daily Newstracker here.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
George P. Johnson announces two new senior hires

George P. Johnson announces two new senior hires

The agency continues to invest in leadership to support the development of its creative teams.

Brisbane lands Flight Centre's Global Gathering

Brisbane lands Flight Centre's Global Gathering

Brisbane has been selected to host one of the world's largest travel industry conferences, bringing a (AUD) $7 million economic boost.

Expert reveals UK's top 7 steam railway journeys

Expert reveals UK's top 7 steam railway journeys

Vintage trains in Scotland, England and Wales all make the list, offering groups a quirky and luxurious way to travel.

10 destinations to reach without flying

10 destinations to reach without flying

A list of places that can be reached using greener alternatives to air travel.

Business traveller habits revealed in new research

Business traveller habits revealed in new research

Smartphones are having a significant impact on business travel, according to a CWT poll.

How to tackle the rising issue of delegate stress

How to tackle the rising issue of delegate stress

There are lots of ways to remove the core stress triggers of certain delegates.

The rise of the 'super incentive'

The rise of the 'super incentive'

In a crowded market, a new level of incentive trip can make you stand out from the crowd, says TAG's Sam Robson.

Fresh Meet: 'Our aim is not global domination'

Fresh Meet: 'Our aim is not global domination'

Directors of brand new events agency, Meet, explain why they wanted to start a new venture and share their immediate plans.

'Stress and burnout' are challenges we need to tackle

'Stress and burnout' are challenges we need to tackle

Event Concept's Jo Higgs explains why looking after your people is so important and how training mental health first-aiders could help.

Case study: Leon Winter Award Celebration

Case study: Leon Winter Award Celebration

The event at Hawker House in London tied in perfectly with the fast-food chain's innovative approach.

LATEST JOBS