TCEG’s new executive creative director Glenn Stevens will cover the entire group in America and will be based across Philadelphia and Yardley.
This will include events agency WRG; interactive, immersive film company The Moment; and healthcare training company Axiom.
He will be responsible for growing creativity across all clients and will report to UK-based group executive creative director Mark Gass.
Mark Gass said: "Glenn really gets our proposition of combining world-class creative ideas with vitally important messaging to make the best communications programmes.
"His experience of working with so many global clients across various US markets is going to be so useful in ramping up our US creative offer."
Stevens brings more than 20 years of creative experience in healthcare communications.
Glenn Stevens said: "It’s a thrill to join The Creative Engagement Group as this organization is a perfect fit to think big and fuse the sensibilities of my commercial and fine art backgrounds.
"I’m very enthusiastic about future opportunities to co-inspire with new colleagues and ‘create unforgettable’".
To date, Stevens has worked with clients like BMS, Pfizer, United Airlines, Sanofi Pasteur, Novartis and Blue Cross.
Most recently he was VP Creative Director at Calcium USA and has held senior creative roles at Havas Health and Publicis Healthcare Group, among others.
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