Gothenburg set to host Associations World Congress & Expo 2019

Sweden's second city will host delegates at the Associations World Congress & Expo (AWC) in 2019.

(R to L) Eva Flyborg, City council of Gothenburg, Annika Hallman, Gothenburg Convention Bureau, Damian Hutt, Association of Association Executives, Malin Erlandsson, Swedish Exhibition & Congress Centre.
(R to L) Eva Flyborg, City council of Gothenburg, Annika Hallman, Gothenburg Convention Bureau, Damian Hutt, Association of Association Executives, Malin Erlandsson, Swedish Exhibition & Congress Centre.

In a first for Scandinavia, Gothenburg will welcome delegates to the AWC at the Swedish Exhibition & Congress Centre (SECC) on 7 – 9 April 2019.

The city council assigned its destination marketing to Göteborg & Co in a bid to attract scientific congresses, by working in collaboration with industry and academia.

Eva Flyborg, representing the Gothenburg city council, said: "The meetings industry is of vital importance for the city.

"It brings talent and decision makers to the city but also contributes to national and international collaboration by bringing academia and the business community together."

The city has found success in finding new ways of providing services and in building strong relationships with planners. 

"Gothenburg is a rising star, but still less known than our competitors," added Annika Hallman, director of Gothenburg Convention Bureau at Göteborg & Co.

"That is why we must show ourselves to the meetings world and attracting Associations World Congress is a key step in that direction."

For more features and breaking news sign up to C&IT Magazine's daily Newstracker here. 

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Drp becomes DRPG and opens four new offices

Drp becomes DRPG and opens four new offices

Cologne, Illinois, Dublin and Belfast take group's locations to seven, with expansion of Worcestershire HQ planned.

What is the role of tech in sustainability?

What is the role of tech in sustainability?

A panel of experts at the C&IT Corporate Forum discussed how technology can make events more environmentally friendly.

INVNT opens office in Singapore

INVNT opens office in Singapore

New office is agency's second in Asia Pacific and eighth worldwide, following work with a number of new clients.

World's pharmaceutical professionals heading to Milan in 2020

World's pharmaceutical professionals heading to Milan in 2020

Fiera Milano will host CPhI Worldwide, welcoming more than 47,000 delegates from 150 countries.

Top 5 challenges of managing international events

Top 5 challenges of managing international events

From language barriers to quality standards, Jade Langston from Top Banana highlights the most important things to consider.

Why should events be sustainable?

Why should events be sustainable?

A panel of event professionals at the C&IT Corporate Forum discussed the issues surrounding sustainability.

5 macro-trends that could disrupt the MICE industry

5 macro-trends that could disrupt the MICE industry

PCMA report suggests biodegradable, 3D-printed meeting spaces could be part of the industry's future.

C&IT launches top incentive agency survey

C&IT launches top incentive agency survey

This year's State of the Industry: Incentives Report will include the Top 20 Incentive Agencies in the UK.

FIRST appoints chief people officer

FIRST appoints chief people officer

In the newly created role, Jeanelle R. Beach will oversee the People & Culture Team for all FIRST global offices.

The rise of rooftop venues

The rise of rooftop venues

More and more rooftop spaces are popping up in exciting locations around the world, says Tobacco Dock's Jonathan Read.

LATEST JOBS