On the second day of IBTM World in Barcelona, Visit England went for an Alice in Wonderland theme, playing on the country’s literary history. In the evening, delegates were invited to ‘follow the white rabbit’ and enjoy themed cakes and cocktails at the Mad Hatter’s Tea Party.
The day’s knowledge sessions included ‘Culture, Talent and Purpose’ by Max Fellows, director of client services at MCI Experience and ‘Technology Trends - What’s in Your Stack’, by James Morgan, founder of Event Tech Lab.
IBTM World also announced Zenus and Fielddrive as joint winners of its prestigious Tech Watch Award and Kubify as the new ‘Tech Watch People’s Choice Award’ winner.
Once the day’s meetings were done around 5pm and the ‘networking hour’ began and many of the destination stands competed with each other for the best entertainment. Brussels brought in a DJ, Scotland broke out the whisky and attendees got the chance to unwind with a drink or two.
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