Freeman has acquired digital technology company Info Salons, a provider of registration and attendee database management solutions. The acquisition enables Freeman to integrate the trusted registration solution into its comprehensive event management offerings and extend its global presence.
The company will benefit from Info Salons' years of experience in the industry and its successful event technology solutions which aim to improve online and on-site registration processes and unlock valuable attendee data and sales leads for show organizers. Info Salons applications and tools will be fully integrated into the digital solutions offered by Freeman.
"We’re always looking for ways to simplify the event and show planning processes for our clients; and investing in leading digital technologies enables us to provide the robust capabilities show organizers need to thrive in the ever-evolving events industry," said Richard Maranville, chief digital officer at Freeman.
"With the integration of Info Salons’ digital tools into our event management offerings, we’ll be better equipped to help our clients get the most out of their attendee data."
Bob Priest-Heck, CEO of Freeman, added: "We continue to work with long-standing event technology and service providers around the globe to provide unparalleled services to and experiences for our clients. In welcoming Info Salons to the Freeman family, we are further bolstering our capabilities to best meet our clients’ challenges."
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