HGA hires new head of live experiences

Robin Lord is agency HGA's head of live experiences, after 18 years at Team Spirit.

Events agency HGA has taken on Robin Lord as its head of live experiences.

Lord, who joins following 18 years at Team Spirit - most recently as operations director, will be leading the events team through some of its largest spring projects for a number of big-name clients.

HGA managing director Dan Laurence said: "Rob’s breadth of experience in our industry and his energy and enthusiasm for truly innovative and creative live experiences make him a fantastic addition to our team."

Lord is one of several recent appointments to HGA’s senior team, which has grown to 21 members.

Lord said: "This is a hugely exciting opportunity for me and I can’t wait to get stuck in and play a part in the amazing work that HGA do for such fantastic clients."

 

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