Speakers include His Excellency Helal Al Marri, director general of Dubai’s Department of Tourism and Commerce Marketing, and His Excellency Hamad Buamim, president and chief executive officer of Dubai Chamber of Commerce and Industry, who will discuss their vision for associations.
Paul Bennett, chief creative officer of IDEO, will explain how associations can unlock the energy of knowledge to upgrade their offerings, while Greg Bogue, vice president of Experience Design at Maritz Global Events, will speak about creating engagement through purpose, passion and a picture of the future.
The conference will be held under the theme Building a Community and bring together association executives, government representatives, university faculties and students, as well as professionals who are interested in forming associations.
Issam Kazim, chief executive officer of Dubai Corporation for Tourism and Commerce Marketing, said: "Dubai has seen a tremendous rise in the number of associations over the past few years, which is testament to the city’s significance to reaching their target groups based in the region. This rise has resulted in a heightened demand for networking and engagement platforms for associations across different industries.
"Dubai Association Conference is a step towards fostering a collaborative environment for associations to expand and thrive. We also believe that this conference will mutually support Dubai in its journey to becoming the regional hub for associations, and strengthen the city’s positioning as a gateway to the world’s fastest growing economies."
As part of the conference attendees will be invited to join the Dubai 360 experience hosted in tandem with the Dubai Association Conference. The tour will include a visit to the Etihad Museum, a glimpse of Dubai’s future vision at the Dubai Future Foundation and a behind-the-scenes peek of the Expo 2020 Dubai site, in addition to a desert safari, gala dinner, and a tour of the Gold and Spice souk.
His Excellency Hamad Buamim, president and CEO, Dubai Chamber of Commerce and Industry added: "Associations play a crucial role in driving growth within mature markets around the world, and the same can be said about the fast-expanding association community in Dubai. The Dubai Association Conference will establish an important platform for open dialogue between regional and global associations where they can explore industry trends and share valuable insights."