Imago Venues to run Elite Athlete Centre and Hotel

A dedicated 4-star Elite Athlete Centre and Hotel (EAC) with 44 bedrooms is being built by Loughborough University.

Loughborough University’s dedicated hotel, conference and events provider Imago Venues will run the facility.

The site will include a sports hotel that promotes rest, relaxation, and the pursuit of excellence.

Loughborough University’s executive director of sport John Steele said: "The Elite Athlete Centre is an outstanding addition to Loughborough's already excellent sporting heritage and combines with existing facilities to provide a truly world class venue for high performance athletes and teams."

It will be located in the heart of Loughborough University’s sports facilities, to create a "high-performance environment" space for athletes, businesses and fitness enthusiasts.

With 20 specially designed altitude rooms, eight dedicated accessible bedrooms, a nutrition lounge, café and athletes’ relaxation area and seminar space for 30, the inspirational facility is a European first.

The EAC will open in Autumn 2018.  Bookings and enquiries can be made from November 2017.

The £1m of the EAC’s build cost has been funded by UK Sport as part of their £200m masterplan to host a decade of the finest sporting events in the international calendar, starting in 2020.  

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