With the acquisition completed, nearly 250 Banks Sadler employees join GBT’s 12,000 employees around the world.
Issa Jouaneh, senior vice president and general manager of American Express Meetings & Events, said: "We are bringing together one of the most respected agencies in the meetings and events sector with our leading capabilities and global footprint. The future of the business, and the collective value we can provide customers, is very exciting – everyone involved stands to benefit."
Leigh Jagger, chief executive of Banks Sadler, added: "We bring an independent and entrepreneurial agency mindset to the table. This combined with the expertise possessed by one of the largest travel, meetings and events companies in the world will generate massive opportunities for the business and our customers."• For more breaking news and in-depth features, sign up to C&IT Magazine's daily Newstracker here