In pictures: Agency and corporate buyer event at The International Centre, Telford

See pictures from the Midlands venue's familiarisation event, based on an escape room secret mission, held for 40 agency and corporate buyers.

of

Held over two days (July 25-26), the venue staged 15 different puzzles and challenges to create what is thought to be one of the largest escape rooms in the UK. Corporate and agency buyers, who came from around the country, were enticed by a secret venue mission from start to finish, with an overall objective to save the ‘Event Crystal’.

Starting with an anonymous invitation from a tenacious ‘Agent G’ through to a luxury fine ‘dining in the dark’ experience, events agencies and corporate guests experienced a day of secret transport pick-ups, special agent briefings, creative content and breakout gaming.

The escape rooms were developed in conjunction with local escape room company XscapeNow. In-house production specialists Stagecraft UK worked to develop technical production across all of the spaces, including a mission control room, a secret spy interrogation room and a ‘shaken, not stirred’ bar-themed puzzle room.

The International Centre’s food and beverage team produced a sumptuous fine-dining experience in the evening, including ‘blindfold’ courses.

What do you think of C&IT's content? Let us know here with a chance to WIN an overnight stay for two at Cliveden House.

• For more in-depth features, as well as case studies and breaking news, sign up to C&IT Magazine's daily Newstracker here

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
'Stress and burnout' are challenges we need to tackle

'Stress and burnout' are challenges we need to tackle

Event Concept's Jo Higgs explains why looking after your people is so important and how training mental health first-aiders could help.

Case study: Leon Winter Award Celebration

Case study: Leon Winter Award Celebration

The event at Hawker House in London tied in perfectly with the fast-food chain's innovative approach.

Events budgets rose in second-quarter, says Bellwether Report

Events budgets rose in second-quarter, says Bellwether Report

While wider marketing budgets flatlined in the second quarter of 2019, events bucked the trend.

Seven Events welcomes two new faces

Seven Events welcomes two new faces

Agency brings in client development manager and event executive to London and Birmingham offices.

The diversity debate is about more than gender

The diversity debate is about more than gender

The industry faces challenges representing people from low income backgrounds, argues TCEG's Russ Lidstone.

The growing importance of face-to-face marketing

The growing importance of face-to-face marketing

Keith Austin, CEO and founder of Event Marketing Solutions, believes roadshows are more important than ever.

Cost savings are damaging to business traveller wellbeing, report finds

Cost savings are damaging to business traveller wellbeing, report finds

Research by Capita Travel & Events suggests many organisations are still failing to limit the impact of regular travel on employee health.

How to get the most out of your keynote speakers

How to get the most out of your keynote speakers

From pre-event videos to research papers, keynotes can provide all kinds of content, says DMA Partners' Philip Martin.

What to expect at IMEX America

What to expect at IMEX America

A sneak preview before the events world descends on the Sands Expo and Convention Center in Las Vegas from 10-12 September.

Brisbane to host international ear, nose and throat congress

Brisbane to host international ear, nose and throat congress

The Asia Oceania ORL-HNS Congress will return to Australia for the first time in 40 years, attracting 1,500 clinicians and surgeons.

LATEST JOBS