Case study: KP Snacks Tribal Instincts & Spy School Quiz

KP Snacks held a teambuilding challenge for its development department, facilitated by agency Wildgoose.

Case study: KP Snacks Tribal Instincts & Spy School Quiz
Case study: KP Snacks Tribal Instincts & Spy School Quiz


KP Snacks was seeking an interactive team building challenge to encourage its development team to collaborate, connect and communicate in order to ‘achieve together.’ The 30 participants would be taking part in two separate activities, one during the day and one in the evening each centred around the company’s four key values.


Wildgoose provided two unique and engaging team challenges, the Tribal Instincts challenge, during the day and the Spy School themed quiz during dinner in the evening.

To kickstart the day, teams were split into groups of three and four and took to the streets of Manchester to complete the Tribal Instincts challenge. Teams worked collaboratively through content including trivia, photo and video challenges and utilising the apps inter-team messaging and feedback steps.The teams were able to monitor each other throughout the event using interactive game screens. This helped to facilitate collaboration and enabled the participants to find other teams and ask for help in solving particular challenges.

An example challenge from the day included: ‘War Cry’ – each team had to locate another tribe and record themselves creating a Zulu ‘war cry’ to scare aware the Rogue Tribe and ‘Defying Gravity’ – to complete this task successfully, the teams had to find an ‘opposing’ tribe – The Moonrunners – and take a group photo of both teams ‘defying gravity’. This challenge encouraged teams to work together and communicate.

As part of the wrap up, the teams took part in a ‘group reflection’ activity, complementing KP Snacks’ existing learning culture of ‘do, reflect, learn.’ Teams were given back their iPads, and completed feedback steps that focussed on how well they worked with other teams; how well they collaborated with those outside of their teams, and what they will do differently in the future. This was an integral part of the day and provided tangible feedback for the client.

In the evening, teams participated in the Spy School themed quiz at Manchester’s Principal Hotel. In contrast to the collaborative focus of the morning activity, teams were required to compete whilst solving clues, answering questions and completing tasks to earn points and ultimately reach the top of the scoreboard. With a murder mystery element and a competitive edge to the game, it was the perfect ice breaker.


Vicky Watson from KP Snacks said: "Thank you so much for organising a fantastic day in Manchester to help our team develop our collaboration skills! The tasks were perfectly tailored to fit our brief & the staff were brilliant from the first conversations to facilitating the event on the day. We have had so much positive feedback, everyone wished that it could have gone on for longer! We would definitely recommend Wildgoose to anyone."



Client: KP Snacks

Event: Tribal Instincts & Spy School Quiz teambuilding

Venue: Manchester

Date: February 2017


See more Wildgoose:

Wildgoose eyes overseas expansion

UK teambuilding: Buyer views

Best UK teambuilding venues

• For more breaking news and in-depth features, sign up to C&IT Magazine's daily Newstracker here


Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

A List 2017

C&IT's annual A List celebrates the rising stars from the top UK event agencies

Latest Jobs