Germany sees 18% rise in M&E delegates

The Meeting & Event Barometer has revealed an 18% rise in international participants and over 3 million events hosted in Germany in 2016.

Image @istockphoto.com
Image @istockphoto.com

The meetings, conference and events sector in Germany attracted 3.02 million events in 2016 according to the Meeting- & Event Barometer 2016/2017, study initiated by the European Association of Event Centres (EVVC), the German Convention Bureau (GCB) and the German National Tourist Board (GNTB) that examines the entire event market in Germany - both the conference and event sector.

The results also show that 32.9 million international delegates attended events, meetings, and conferences in Germany, more than double the amount since the Barometer was launched in 2006.

The amount of conferences, meetings and seminars has also increased by 5.6%, making up over half (57%) of all events taking place in the country.

Commenting on the growth, Petra Hedorfer, CEO of the German National Tourist Board, said: "These results underline our strategy for the German meetings and conferences sector of incorporating the expertise of German cities and regions in important economic and scientific sectors in order to provide the ideal framework for suitable thematic events."

See more Germany:

Destination of the Week: Germany

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