C&IT A List 2017: Louise Maamoun, Cascade Productions

Meet the C&IT A List 2017

During her event management degree at Sheffield University, Louise took her placement year in the events team at a Marriott hotel in US city Baltimore. She joined Cascade shortly after graduating and has been there ever since.

Boss says

Alan Wight, managing director: "Louise's drive and passion for event delivery led quickly to a promotion. With this increased responsibility we saw an outstanding change in her ability to manage multiple projects to the highest standards."

Best project I've worked on

A charity gala dinner that helped raise £1m for the Alzheimer's Society. It was a full evening with spectacular entertainment, firework displays and motorbike stunts. The project gave me invaluable experience.

Most challenging moment

We created a hotel room as an immersive experience but when we arrived on site the client changed their mind on the design.

Dream client

My dream client would be a luxury ski company, I would love to arrange a variety of events and festivals in different resorts throughout the ski season.

Alternative career

An Olympic swimmer.

Goals before 40

Stay with the Cascade team and help it expand into different countries.