Kendrew, who has over 15 years’ experience in marketing and project management, has worked at EMS for four years and has been promoted from her role of head of client operations. She will now head up the company’s Middle Eastern operations, overseeing activity across the region and driving further expansion.
Earlier this year, EMS announced a record financial year for 2016 with profits exceeding £1million for the first time. The company specialises in helping brands deliver live experiences to dispersed audiences, with a catalogue of blue-chip clients including Sky, Warner Brothers and the Department for International Trade.
Keith Austin, CEO of EMS, said: "Since opening our Dubai office in 2013 we’ve enjoyed an exceptional reaction to our services, developing a strong presence in this exciting and emerging market. The King Abdullah legacy tour marks our greatest milestone to date, and Cassie has been instrumental in its delivery, so we are delighted to be able to continue our momentum with her at the helm.
"Understanding how to conduct business in the region", Keith continued, "and how to engage with your audience most effectively, is no easy feat. This arms Cassie with an invaluable skill-set that puts us in pole position as we continue to develop our Middle Eastern footprint."
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