‘SBM Champions’ will take place in Warsaw in early May. It is the 7th time Banks Sadler has been chosen to run the event, which will include welcome and gala dinners, and creative group activities throughout the three days. The Banks Sadler team will be providing venue sourcing, logistics and production for the event.
Last year Banks Sadler managed SBM’s incentive programme in Amsterdam, where its top sales managers and partners were rewarded with a five-star luxury hotel, a unique welcome dinner at The Garden of Amsterdam, Arendshoeve, and the programme was rounded off by a gala dinner at the Maritime Museum with full entertainment. A variety of activities were delivered including a ‘ducktrail’ in 2CVs, city tours, a trip to the diamond museum and canal boat tours.
Saudi Business Machines (SBM) is the general marketing and services representative of IBM in Saudi Arabia.
Speaking about the event, Dominic Bemrose, global account director, Banks Sadler said: "We are delighted to have been awarded the annual ‘SBM Champions’ programme. We are looking forward to working with them to deliver a creative, remarkable and rewarding programme. As this is the 7th event we have worked with SBM, we see this as a great vindication of the all the hard work we have put into previous events."
Wael Alandari, marketing and communications manager, SBM added: "Banks Sadler has shown exceptional dedication and professionalism in our previous business together and we are delighted to select them again for our Warsaw incentive. We always strive for excellence and a "red carpet" treatment to all our achievers, and I feel confident Banks Sadler will be able to accomplish this."
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