The new venture aims to challenge the usual approach to venue sourcing and management, to bring new event spaces to the UK market.
The company is aiming to source undiscovered venues for the events and creative industries, and has recently introducing Printworks in Canada Water, a new venue with capacity for 6,000 delegates.
Gjonnes, new managing director of Venue Lab said: "Venue Lab is the vehicle to bring the most thought-provoking, experiential and interesting venues to the UK market. Our current portfolio of spaces is supported with an exciting nationwide venue acquisition strategy. We can provide clients with full event support and the highest level of service. Watch this space - we have some very exciting announcements for 2017 and beyond."
The Venue Lab team has managed several large-scale venues such as Battersea Power Station, The Farmiloe Building and The Tramshed, as well as London’s tallest dedicated event space Landing Forty Two and The Grade II listed Pumping House in Nottingham.
Simon Tracey, CEO of Vibration Group added: "At Venue Lab we aim to provide unique event spaces for UK event planners to create something extraordinary. It’s time to turn the idea of the traditional event space on its head and explore the secret spaces that set events apart from the crowd."
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