IHG unveils double points offer for event bookers

IHG Business Rewards loyalty programme has unveiled "Double Play", a new offer that will enable bookers to earn double points on bookings made from January to April 2017.

IHG Business Rewards rewards bookers whenever they book on behalf of others at any participating IHG hotel such as Holiday Inn, Crowne Plaza Hotels & Resorts or InterContinental Hotels and Resorts.

"Bookers are often the unsung heroes of a successful event. They could be arranging a boardroom meeting, a wedding party, or accommodation for sports associations. There’s a lot of hard work that goes into all this. So we want to say thank you. And this is our way of doing it," says Ruth Finnis, IHG Director Guest and Loyalty Marketing, Europe.

"The way IHG Business Rewards works is simple. Every time you book on behalf of others, you earn points. And once you’ve built up enough points, you can convert them into rewards that you spend on yourself – not just the company you work for."

Members can choose from Rewards Nights, unique events and experiences, retail and restaurant vouchers, merchandise, entertainment, charitable donations and more.

"No booking is too small so there is no minimum qualifying threshold," says Ruth. "This means that bookers can be rewarded for everything they do – no matter the size of the business. It could be one night or a large conference – every booking earns points."

And with Double Play, any events booked from 1 January to 15 April 2017 will earn the booker double points.

Click here to find out more about IHG Business Rewards

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