A team of consultants led by Reading Football Club's chief executive Nigel Howe have submitted proposals to Reading council. The venue is designed to provide a viable alternative to London venues.
The convention centre will offer a range of flexible meeting and seminar spaces, with a larger scale ‘ballroom’ and ‘banquet hall’ capable of hosting up to 4,000 people - theatre style, and up to 2,000 people for a banquet. An onsite ice rink will be able to transform into a meeting hall with capacity for 2,480 people in theatre style seating.
Reading has an existing range of hotel accommodation, retail and restaurants. It is currently well-served by public transport, which will be enhanced by the arrival of Crossrail and the opening of the new Green Park station. The site also has close proximity and good access to Heathrow Airport.