C&IT Awards Winners 2016: Teambuilding Experience of the Year

C&IT's Teambuilding Experience of the Year award was won by agency All About the Idea for the Coca-Cola Rugby Ready event held in the build up to the 2015 Rugby World Cup.

Coca-Cola Rugby Ready
Coca-Cola Rugby Ready

Winner
Coca-Cola Rugby Ready

Agency
All about the Idea

Venue
11 UK locations

When England hosted the Rugby World Cup last year, Coke wanted to explain the benefits of sponsoring the Rugby World Cup to the people working for the company.

As part of this rugby-themed teambuilding event, Maori dancers taught a special haka while delegates had the opportunity to join in the sporting fun. All the haka performances were filmed, with the best team winning tickets for a box at the Rugby World Cup. More than 1,000 employees attended the event with 96 per cent scoring it as good or outstanding.

Finalist
Internet Advertising Bureau UK – The Island by Darkstar Events UK 

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
How venues can rise to the challenge of coronavirus

How venues can rise to the challenge of coronavirus

Be flexible with your payment terms or cancellation policies, says Katie Roberts at National Museums Liverpool.

Dear C&IT: Mental health first-aiders could help events staff in need

Dear C&IT: Mental health first-aiders could help events staff in need

Two readers call for a greater focus on mental wellbeing in the events industry.

Zoom responds to privacy and security concerns

Zoom responds to privacy and security concerns

The video conferencing app is under scrutiny as its popularity surges during the coronavirus pandemic.

LIVE UPDATES: Which international events are being cancelled

LIVE UPDATES: Which international events are being cancelled

All the latest postponements and cancellations as the world deals with the spread of coronavirus.

How to make your events business more resilient

How to make your events business more resilient

Sun Tzu and Charles Darwin gave some advice that still rings true today, says Aonia’s CEO Daniel Chua.

'Small, medium or large - all agencies will be feeling the same shocks'

'Small, medium or large - all agencies will be feeling the same shocks'

Cheerful Twentyfirst boss talks about the challenges of going through an acquisition in the middle of the coronavirus crisis.

How can the events industry recover from the impact of coronavirus?

How can the events industry recover from the impact of coronavirus?

Nearly 2,000 event professionals contributed to C&IT's Impact of Coronavirus Report and gave their thoughts on what the future holds.

Coronavirus: Your furlough questions answered

Coronavirus: Your furlough questions answered

Experts answer key FAQs about the tricky decisions businesses need to make around furloughs and offer guidance on the job retention scheme.

Global venues being transformed into field hospitals

Global venues being transformed into field hospitals

Which international convention centres are becoming temporary hospitals to manage spikes in coronavirus cases?

5 ways events will change after coronavirus

5 ways events will change after coronavirus

WRG’s Ben Atherton predicts how the industry might adjust when normality returns to live events.