MCI Brazil, a joint venture between Brazilian Alatur JTB and Switzerland-based MCI Group, has acquired the agency for an undisclosed sum.
MCI's chief operating officer for the Americas, Richard Torriani, said: "We are delighted to welcome P2Com to our team which confirms MCI Brazil’s leading position within the corporate market and increases turnover by more than £10m."
Over the last four years, MCI has also acquired JZBrasil, Acqua Consultoria, AB Eventos and Dorier. The company has grown by 130% over the last two years, which management attributes to these new acquisitions.
MCI Brazil is expected to manage more than 180 corporate events in 2017, a 100% increase compared to 2016.
MCI Brazil’s managing director, André Carvalhal, said: "We are putting together important pieces of our business mix, adding to our portfolio the incentive segment, as well as essential business sectors such as the pharmaceutical industry, insurance, fast moving consumer goods, and ‘on demand’ events which fall within P2Com’s area of expertise."
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