Perry, who has previously worked at BBC Radio Five Live, already has a wedding planning business, but following requests from clients, she has launched a separate corporate service called Louise Perry Events.
"A lot of the brides I’ve worked with have jobs in the city, and asked me whether I could run some work events for them," explained Perry. "I’m pleased to say we’ve not launched a completely separate corporate events company to manage these needs."
From staff parties to product launches and meetings, Perry said the focus will be on ‘creativity and personal contact’. The company's office will be based in Leigh-on-sea.
"I don’t want to turn into a big agency where clients have to speak to lots of different people and have no real relationship with their planner. At the moment there’s just a small team of three and I wouldn’t want it to get a huge amount bigger. We want to grow our client base but retain that bespoke personal touch- just as I have with wedding clients."
The agency launches today, with an event tonight for 150 people, held in partnership with Peyton Events at the Imperial War Museum. Confirmed guests list includes representatives from Wagamama, Rothschild, Prince’s Trust and Deloitte.
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